STUDIO ESSENTIALS +
GRANT PROGRAM
Revolution serves our studio owner customers with the the products, tools, and support they need to bring in revenue while selling dancewear to their dance students. This revenue is especially important after recovering from 2020.
Our Dancewear product has line adapted to the market and was repositioned as The Studio Essentials. I lead the launch creative with the studio customer in mind. We planned, shot, and produced a catalog, digital campaigns, and designed tools to help the studios. All of this was accomplished with a remote team that handled pivots with grace during a rough pandemic year.
2020 also marked the launch of the Studio Essentials Grant Program. I lead the branding and creative for the digital launch for this impactful initiative that gives back to dance. Every dollar spend on Revolution dancewear helps grow the Studio Essentials Grant Fund. 30k was awarded to deserving studios this year as a result of this program.